Case Study - Cart-Power https://cart-power.com CS-Cart custom development for marketplaces and online-stores Fri, 26 Jul 2024 13:49:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://cart-power.com/wp-content/uploads/2021/12/cropped-favicon-150x150.png Case Study - Cart-Power https://cart-power.com 32 32 Ingremart: Optimizing CS-Cart for Wholesale Ingredient Trading in the B2B Sector https://cart-power.com/portfolio/ingremart-optimizing-cs-cart-for-wholesale-ingredient-trading-in-the-b2b-sector/ Fri, 26 Jul 2024 13:42:24 +0000 https://cart-power.com/?post_type=portfolio&p=25860 Fundamental modifications to CS-Cart for B2B and wholesale ingredient trading. Addressed issues with product packaging, enabled convenient ingredient searches by brand, and enhanced the personal account for purchasing specialists.

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Ingremart: Optimizing CS-Cart
for Wholesale Ingredient Trading
in the B2B Sector

Ingremart is the first specialized B2B marketplace for wholesale trading of raw materials and ingredients. The assortment includes hundreds of thousands of ingredients in more than 45 categories across various functional classes for industries of all sectors. For example, they supply potassium sorbate for confectionery factories, mineral additives for animal feed mixes, and natural flavorings for alcohol production.

Business: wholesale ingredient trading   Country: Russia   Website: Ingremart

Client’s Problem and Objectives

The client operates a large-scale business supplying ingredients both in large and small wholesale quantities. Their customers include food manufacturers, bakeries, confectioneries, livestock farms, pharmaceutical, and cosmetic industries. The logistics were well-established, with their own warehouses.

The client aimed to create a unified service platform for B2B ingredient trading, a first of its kind. This marketplace would:

Objectives

Help manufacturers and suppliers of ingredients find each other.

Expand the audience for both sales and procurement by attracting new buyers and sellers.

Make it quicker and easier for buyers to place wholesale orders.

Reduce sellers’ costs through the automation of business processes like marketing, sales, logistics, document management, and communication, making them easier to manage.

Provide a new revenue stream: earning not only from their own supplies but also from commissions on other sellers’ sales.

They needed a marketplace that took into account the specifics of wholesale ingredient sales and developed convenient management tools. The challenge was to solve the problem of price and inventory calculation for wholesale sales of products in various packaging: small boxes, pallets, individual items, and composite orders with different packagings.

When they approached us, the client had a good understanding of their target audience and business specifics: who buys and sells, how they prefer to operate, and decision-making features. They had conducted preliminary analytics and had clear requirements.

What We Did

Solved Packaging Issues

Wholesale trading requires selling products in various packagings: from a few boxes to pallets. For example, the food colorant “Allura Red” can be packed in 50g, 1kg, and 25kg as per the buyer’s choice. CS-Cart’s default price setting per unit was unsuitable for the client. We needed to teach CS-Cart to calculate product prices (including wholesale), the number of packages, and stock levels based on product packaging.

 

 

We implemented a mechanism that added a new characteristic to products — type of packaging. Sellers can flexibly configure their products and sales methods: some products can be sold per unit, others in small or large wholesale quantities. Buyers can add products to the cart in any available packaging, choosing the type of packaging and the number of kilograms. Consequently, we had to refine the inventory tracking mechanism, allowing automatic tracking of both unit and weight-based product deductions.

a buyer needs 1kg of Allura Red in 0.05kg packs
For instance, if a buyer needs 1kg of Allura Red in 0.05kg packs, the number of packages is automatically calculated along with the product’s availability from the supplier.
If the buyer needs 1kg in a 1kg pack, the figures automatically adjust
If the buyer needs 1kg in a 1kg pack, the figures automatically adjust.
The cart summary

Depending on whether packaging options are enabled for a product, wholesale discounts, bonus points, and cart recalculations apply.

For instance, in the cart summary, the quantity and cost of products are shown considering the packaging. If the product has no packaging options, it is shown in units.

wholesale prices

Wholesale prices are displayed based on kilograms. If a buyer wants to purchase 5kg of a product, this price is applied in the cart.

If the product’s price type is “units,” wholesale discounts are indicated in units.

Unique B2B Design without Additional Costs

We based our design on the UniTheme2, whose look and functionality suit any business direction. By smartly personalizing the template, the marketplace’s appearance was differentiated from others developed on the same theme, without additional costs and in a short timeframe.

We customized the standard interface according to the B2B specifics and user scenarios of buyers and sellers. Through branded colors, styles, and graphics, we added visual architecture and individuality. Small visual changes gave the marketplace its unique look.

Branded banners
A set of icons
Instructions for sellers and buyers
An informative product card
Small visual changes that gave the marketplace individuality and made it stand out from the template
Informational labels

The marketplace is attractively displayed on any device, thanks to proper adaptive layout.

Adaptive layout

User-Friendly Learning Management

New sellers and buyers might encounter difficulties using the marketplace: issues with registration, receiving invoices, and placing orders. To prevent this, a training section with videos helps users quickly master the platform’s functionality and reduce the likelihood of errors.

We added convenient templates like “Single Video” and “Training Video Grid,” making it easy for administrators to manage the marketplace’s training section.

User-Friendly Learning Management

Enhanced Brand Management

Manufacturers in the food, pharmaceutical, and other industries often rely on the brand of a product when making decisions. To make it easier for them to place orders for specific brands and navigate the catalog overall, we significantly redesigned the CS-Cart’s brand functionality.

The brand counter
The brand counter automatically counts the number of brands and displays this in the top bar.

Each brand has its own landing page with descriptions and customizable banners. This is important for SEO when buyers search for products through branded queries in search engines, for example, “buy Ensign citric acid.” The page includes information about the brand, products, and brand lines. By clicking the “All products” button, buyers can view all products of that brand and add them to the cart.

Brand Landing Page

Brand lines function as product characteristics. In the administrative section, when setting up options for this characteristic, it is possible to assign a brand to a line. This way, the brand and line are linked together. Consequently, on the brand pages in the “Directions” block, the brand line will be automatically displayed.

Expanded B2B Checkout

All checkout changes aim to improve the user experience for wholesale buyers, boosting sales and customer loyalty. We combined the order page and cart: buyers can add multiple products to the cart and check only the needed ones using checkboxes. This allows wholesalers to select and order needed products quickly and conveniently without switching between pages.

There is a separation between the consignee and the buyer if they do not match, forming separate payment and shipping documents. Depending on the chosen legal entity, the available delivery addresses list changes. Forming different document types for each avoids confusion and errors in order processing, crucial for wholesale transactions.

Products are grouped together if they share the same vendors, payment methods, addresses, delivery time, and date. These products are then considered as one group and a single delivery will be applied to them. This means the delivery is applied to the first product in the group, while the others will be marked as “Combined with.” This approach reduces the number of steps during checkout, allows products to be consolidated during shipping, and enables a single delivery.

Buyer’s Personal Account as a Procurement Management Tool

We expanded and fully customized the profile menu, adding numerous clickable sections with subcategories like cashback information, social media integration, trade services, documents, etc. The buyer’s personal account turned into a full-fledged platform for procurement specialists, combining all necessary tools for their work and automating routine tasks.

Two interesting sections not provided by default in CS-Cart are “Offers” and “Purchased Products.”

Profile menu

The “Offers” section serves the purpose of streamlining procurement processes for buyers by providing them with a convenient platform to specify their recurring ingredient needs and receive corresponding offers from suppliers. For instance, if a buyer regularly requires specific ingredients such as xanthan gum in quantities of 1000 kg, citric acid up to 10000 kg, and sodium glutamate up to 1000 kg, they can input this information into their profile settings upon registration.

This information is stored in the buyer’s profile, and all available offers from suppliers are compiled in the “Offers” section within their personal account. Consequently, buyers no longer need to browse through the catalog each month to find the required products and choose the best offer manually. Everything is automatically populated into their personal account, simplifying the process to select a supplier and place an order. The user-friendly interface allows for easy comparison of prices, packaging options, and available quantities without leaving the page. Buyers can add preferred offers to their cart with just one click.

Offers from suppliers

In the “Purchased Products” section, all completed orders are saved. For buyers with recurring purchases of the same ingredients, they can easily reorder through this section, saving time for procurement specialists.

Loyalty Program for Wholesale Sales

The marketplace operates a loyalty program in the form of cashback. In regular retail online stores, cashback depends either on the product or on the total order amount. In the case of wholesale sales, cashback is tied to the volume of purchase for a single item.

Loyalty program
The cashback amount depends on the order amount of a SINGLE item.

The more of a single item a buyer purchases, the greater cashback they receive. This encourages buyers to order larger quantities of items. The percentage of bonus points awarded depends on the order value and can be adjusted in the administrative panel, subject to the administrator’s discretion. Bonus points can have customizable expiry dates and notifications, so customers will automatically receive reminders that their bonus points will expire.

Brief information about the bonuses that will be accrued upon purchase is displayed on each product page. When hovering the mouse cursor, a window with information pops up.

Cashback pop-up

Additional Revenue from Promoting Individual Sellers

There are several monetization methods for the marketplace: sales commission, monthly subscription, placement fee, and more. One unique method is paid promotion, such as highlighted ads, higher ratings, and top positions in listings. To enable this monetization model in the future, we added a customizable section in the catalog called “Favorite Stores,” editable by the marketplace administrator.

Favorite stores

Attracting Sellers with a Trial Period

Sellers registering on the marketplace often distrust the platform, wanting to ensure it has buyers and is user-friendly. A free trial period is an excellent solution to this issue. During the trial period, sellers can familiarize themselves with all marketplace functions and features, evaluate its benefits, and make an informed decision about starting to work on the platform. This also allows sellers to attract new clients and expand their customer base without additional advertising costs.

Sellers tariff

If a tariff includes a free period, the “Become a Supplier” page automatically notifies the seller about it.

A CRON command checks the trial period’s status, notifying the seller about its end and prompting them to choose a paid plan.

Results

A highly trafficked wholesale marketplace for B2B, featuring approximately 5,000 brands of manufacturers of ingredients for the food, pharmaceutical, perfume-cosmetic, and chemical industries of Russia and the CIS.

  • Convenient buyer’s personal account that encompasses all nuances of wholesale ingredient orders: from design and tooltips to automatically compiled supplier offers.
  • Revised logic of CS-Cart in terms of pricing.
  • Changes in wholesale prices of products, carts, and stocks depending on the chosen packaging.
  • Takes into account buyer preferences and seller capabilities.
  • Automated document workflow: automatic contract conclusion, invoicing, and cancellation.
  • A bonus program tailored for wholesale trade.
  • Educational sections for suppliers and sellers with a large amount of infographics.

In April 2023, Ingremart launched the first part of its fulfillment center in the Leningrad Region. This new center, capable of processing over 2,000 orders per day, provides wholesale buyers from the Northwestern Federal District with the opportunity to receive their orders the next day. Expanding such a large-scale complex will contribute to the development of entrepreneurship in the region, including small and medium-sized businesses. The fulfillment center will enable local entrepreneurs to expedite product deliveries to the platform and reduce logistics costs. Goods stored at the Ingremart Northwestern hub can be sold throughout Russia and abroad, opening up new opportunities for local suppliers to expand their businesses.

Services Provided:
Marketplace Development Service

Create your fast scaling marketplace easily. Integrate with CRM, Ebay, or Amazon. Sell anything on the website, on social media or in person.

Let’s discuss your idea

We will provide you with any help to create your project, estimate the time and the cost of your marketplace

The post Ingremart: Optimizing CS-Cart for Wholesale Ingredient Trading in the B2B Sector first appeared on Cart-Power.

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StomDevice: Enhancing the Online Store Experience for B2B Dental Equipment Clients https://cart-power.com/portfolio/stomdevice-enhancing-the-online-store-experience-for-b2b-dental-equipment-clients/ Mon, 17 Jun 2024 07:44:16 +0000 https://cart-power.com/?post_type=portfolio&p=25747 Optimizing user experience, redesigning the shopping cart, and improving navigation. These efforts have increased user satisfaction levels and reduced the rate of abandoned carts.

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Enhancing the Online Store Experience for B2B Dental Equipment Clients

StomDevice is an online store specializing in dental products, including professional tools, consumables, and equipment. They offer prompt delivery directly from manufacturers across Russia and CIS countries, with local pickup points available.

Industry: Medical and dental equipment sales, including various consumables   Country: Russia   Website: Stomdevice

Problem and Tasks

StomDevice is a longstanding client for whom we regularly release updates and enhancements to their online store.

What We Did

Enhanced User Experience through Redesign and Cart Optimization

The main feature of the cart is its integration with the checkout process and the “Live Search” function. This eliminates unnecessary steps and page transitions. Customers can immediately see all selected items, add new ones through the search, and easily proceed to checkout.

Redesign and Cart Optimization

Added Documentation, Certificates, and Registration Certificates

Each product now includes necessary documents like brochures, registration certificates, and declarations. These documents verify the quality and safety of the products and provide essential usage instructions.

Customers can see that the dental equipment has undergone necessary inspections and meets the required standards. This transparency is crucial in the medical field where safety is paramount.

Documents are easily accessible in a dedicated section for each product. Expiry dates for declarations and certificates are highlighted to facilitate management.

Added Documentation, Certificates, and Registration Certificates

Detailed Product Information

Specific blocks of information about the brand and country of origin are displayed on the product detail page, catering to clinics that prefer certain brands or manufacturers.

Information on packaging dimensions is provided to help customers estimate shipping costs and plan storage and transportation.

Detailed Product Information

Improved Breadcrumb Navigation

Hovering over breadcrumbs reveals a menu of the corresponding category, simplifying navigation and enhancing user experience. This feature helps users easily switch between categories and brands without losing context.

Improved Breadcrumb Navigation

Sales Statistics

A visually appealing and easy-to-understand sales statistics page allows managers to analyze trends, identify successful and unsuccessful areas, and determine the most effective marketing channels and pricing strategies. This visual appeal also motivates employees to achieve better results.

Sales Statistics

Results

We enhanced StomDevice’s online store interface to better serve B2B clients, increasing user satisfaction and reducing cart abandonment rates.

  • Live Search, Improved Navigation, and Detailed Product Information: Simplified the purchasing process.
  • Leasing Options for Corporate Clients: Increased client loyalty.
  • Document and Certificate Addition: Verified product quality and safety, reinforcing customer trust.
  • Enhanced Interface: Helped StomDevice strengthen its market position in dental equipment and attract more clients.
Services Provided
Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs.

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RUSHEV – Functional Online Store With a Completely Custom Design https://cart-power.com/portfolio/rushev/ Fri, 15 Dec 2023 11:34:30 +0000 https://cart-power.com/?post_type=portfolio&p=24907 The CS-Cart custom storefront design has transformed online store, making it not just visually appealing, but also fully functional.

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RUSHEV

Functional Online Store With a Completely Custom Design

RUSHEV is a unique jewelry project that was established in 2010. All products are carefully handmade and produced in limited editions.

The brand is built on the main concept of making everyday life exceptional. On the website, you have the opportunity to customize your own jewelry to complement any style and individual character.

Field: sale of designer jewelry   Country: Russia   Website: RUSHEV

Client problem

The RUSHEV brand stands out for its bold and vibrant character. Each piece of jewelry combines symbolism, uniqueness, and simple design. In the fashion world, accessories should be customized to complement the ensemble. They reflect not only the mood but also the full personality. That’s why all products are handcrafted in limited editions. Moreover, the collection is updated with new hits every 2-3 months.

In order to capture the true essence of the brand and create an appealing appearance, the website showcase was developed using vue.js and connected to the CS-Cart Admin panel via API. However, due to the self-written nature of the solution, it had numerous issues: the checkout process did not function properly, delivery calculations were inaccurate, and all orders had to be manually created in CS-Cart.

Consequently, the online store did not fully function.

Main goals:

  1. We proposed developing our own theme utilizing the native CS-Cart storefront to ensure easy and convenient store management.
  2. This involves customizing and adapting the design of the standard CS-Cart theme for each store page to meet the specific requirements of our customer.

What have we done

Home page

The home page is the face of the company, and in our case, the brand. It plays an important role in the client’s desire to stay on the site and continue searching for products. Therefore, we have integrated important features for the main page:

We included dynamic banners

with the ability to upload captivating videos. In the flow of information, a video is more eye-catching and attention-grabbing than a static picture. Furthermore, videos enhance trust and boost website conversions.

Here the customer can see the most popular hits of jewelry pieces. This allows the client to gain an understanding of the brand’s style and current popular items.

RUSHEV presents a unique offer

“Create your own jewelry.” By highlighting this opportunity upfront, visitors will be intrigued to explore the site further.

Create your own jewelry

Each category of the main menu on the page is highlighted with a visual

In addition to the standard sticky menu in the header, you can navigate to the desired section of the catalog directly from the main page.

Attractive photos and videos provide further insights.

Photos
Dynamically changing quote

At the footer, a dynamically changing quote

with color adaptations as you scroll adds a beautiful finishing touch.

Product catalog

The catalog grid is showcased in a unique format. Certain cards are emphasized in size, enabling users to better observe the details of the jewelry while seamlessly scrolling.

Product catalog​

Thanks to the “Labels for Products” add-on, admin can customize individual labels for selected jewelry such as “Rushev recommends” or “Nominal”.

Add a product to your favorites

You can easily add or remove favorite products with just one click. When you add a product to your favorites, a pop-up will appear, informing you about the jewelry added to your collection.

Within the catalog categories, you can choose the “Gift Certificate” option.

Traditionally, such pages tend to be mundane, featuring standard certificates. However, RUSHEV distinguishes itself with unique packaging and design, highlighted in a dedicated video.

Product page

  • We redesigned the standard gallery for the product card so that each image is displayed one below the other.

  • Different variations are available based on the material of the product.

  • For jewelry that you can assemble yourself, you can not only choose the color of the product, but also add your personal initials.
Product page

Checkout and cart

The shopping cart is set up as a pop-up window, ensuring a seamless browsing experience through the catalog and doesn’t distract from browsing it. Additionally, a notification pops up when adding jewelry to the cart.

  • The checkout process is tailored to the customer’s preferences and is divided into 2 sequential steps: selecting the delivery method and entering recipient details. Both steps are conveniently presented on a single page to convey a swift ordering process. However, progression to step 2 is only possible upon completing step 1.
  • Delivery is configured in 3 ways, one of which includes visiting the showroom, that is, pickup. To select a pickup point, we have developed a non-standard solution for CS-Cart – integration with the Yandex map. The points on the map are customized to match the brand logo; when selected, additional information will appear. Searching for the desired pick-up point on the map will show available points nearby.
Checkout and cart

Work Results

1. The website now entirely accepts and processes orders without any manual intervention. The seamless functionality is made possible through the installation and customization of Cart-Power modules, ensuring that the site meets the contemporary needs of our customers.

2. Thanks to the tremendous work of our front-end developer, the site design has been entirely tailored. It bears no resemblance to a typical CS-Cart online store; but, it mirrors the individuality, ideas, and values of each customer. Simultaneously, the administrator has the autonomy to manage design alterations independently.

“Right from the stage of evaluating the layouts, it was evident that this project would be highly captivating, both visually and technically. Such projects are rare on CS-Cart, and we endeavored to fulfill all requirements to the fullest extent by incorporating modern solutions. Undoubtedly, the work brought us immense satisfaction.”

Services:
Front-end Development

We’ll develop an adaptive and cross-browser front-end for a powerful interface and performance of your marketplace or online store on any device.

Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs.

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

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K9 Shop – Store Update and Functionality Improvement https://cart-power.com/portfolio/k9-shop/ Tue, 05 Dec 2023 05:06:37 +0000 https://cart-power.com/?post_type=portfolio&p=24715 We upgraded the platform, redesigned it and added accounting automation

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k9 Shop

K9 Shop — Store Upgrade
and Functionality Improvement

K9 Shop stands out as an online retailer specializing in equipment and products for animals. What distinguishes K9 Shop from other pet stores is its substantial expertise in training dogs, including work with police and intelligence agencies.

With this expertise, K9 Shop is well-versed in understanding the needs of dogs and their owners.

Field: sale of pet products   Country: Netherlands   Website: K9 Shop

Client problem

We’ve had a long-standing partnership with K9 Shop, providing regular assistance with enhancements and upgrades. This time, the store sought our help not only with platform upgrades but also with redesigning. Furthermore, they encountered challenges with maintaining accounting records and managing other sales channels, such as marketplaces.

Main goals:

  1. Platform upgrade
  2. Store redesign
  3. Implement accounting automation
  4. Enhance Vendiro integration for multi-platform sales

What have we done

1. Upgrade CS-Cart

We regularly upgrade the store, beginning with version 4.1.3, and we have now upgraded it to version 4.16.1 (at the time of composing this article).

Why upgrade your store’s platform?

  • Add new features and functionality
  • Speed up your store’s work
  • Add security upgrades
  • Maintaining older versions is expensive
cs-cart upgrades

2. The website and checkout page have undergone a redesign

The UX design on critical pages like checkout is of utmost significance as this is where conversions take place. Competent UX ensures that users seamlessly navigate from one step to another, ultimately achieving their desired goal. It’s vital for the checkout process to be simple and user-friendly.

We have slightly changed the design of the pages and added a more modern look to them

For some products you can add your own text, for example the dog's name

3. Enhanced integration with Vendiro

Vendiro seamlessly integrates e-commerce platforms with over 70 popular marketplaces in Europe, including Bol.com, Amazon, and Real.de. This solution streamlines pricing, orders, and returns automation. However, the specific catalog upload from Vendiro is incompatible with CS-Cart, leading our client to manage two separate catalogs simultaneously.

Solution:

We made an automatic editor that uploads a file with products once a day, converts it and transfers it to CS-Cart. Also in the opposite direction: the file with orders placed in the store is converted and transferred to Vendiro. This simplifies sales statistics and eliminates duplicates. Now data transfer is carried out completely without the participation of the administrator.

CS-Cart integration with Vendiro

4. Implement accounting automation

The client’s accounting was carried out manually, without the use of automation tools. And there were many difficulties with providing data to the tax office. It was difficult to confirm accounting adjustments for returns.

Solution:

We automatically processed orders once a day, generated paid invoices in PDF format and stored them on the server. When the administrator needs to provide data, he will simply download the required period and provide the data.
To prevent issues with incomplete tax returns, the store generates the required adjustment file each month, considering factors such as delivery, discount purchases, returned items, and paid.

Bulk print PDF CS-Cart

Work Results

The website now offers a seamless customer experience and an appealing visual design.

The introduction of accounting automation saves administrators time.

Integrating the catalog with the marketplace minimizes errors and broadens sales opportunities.

Services:
Redesign

We’ll create a relevant design, renew site structure and make a clear interface.

Upgrade CS-Cart

Upgrade your CS-Cart to the latest version and keep your store in trend.

Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post K9 Shop – Store Update and Functionality Improvement first appeared on Cart-Power.

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Steelracing: a Complete Update of the Online Motorcycle Store https://cart-power.com/portfolio/steelracing/ Fri, 03 Nov 2023 10:31:49 +0000 https://cart-power.com/?post_type=portfolio&p=24059 We transferred the site to CS-Cart and did a complete redesign

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Steelracing logo

Complete update of the online motorcycle store

Steelracing is an online store of various motorcycle equipment from scooters to snowmobiles with a delivery service throughout Russia. Working directly with motorcycle manufacturers allows the store to set low prices and guarantee fast order fulfillment.

Field: sale of motorcycles at affordable prices   Country: Russia   Website: Steelracing

Client problem

The client’s store was built on WordPress with an e-commerce module. This CMS is well suited for online stores with a small product range of up to 100 units. But our client has more than 2000 of them.

  • To implement all the capabilities of a full-fledged online store with delivery, you need to install additional modules and extensions.
  • New blocks and website elements cannot be adapted to the business design.
  • Due to the lack of technical support, all improvements and changes are made independently or through third-party programmers.

As a result, the online store did not look attractive, and management became difficult.

Main goals

  1. Transfer the client’s store to CS-Cart while maintaining the site structure and all content on the pages.
  2. Develop an up-to-date design and integrate it on the website.

What have we done

1. Created a migration plan map and transferred data

For the client, it was important that all content be preserved on each page. For migration, we chose a license for online stores and UniTheme to develop further design. CS-Cart is ideal for an online store, it allows the client to independently add blocks and effectively manage the site. The variety of delivery methods covers the client’s main USP – fast delivery to any region.
We described the site structure and made a plan to transfer all the data.

2. Developed a new design based on the UniTheme template for each page

steelracing home page before As it was before
Steelracing homepage after How is it now

Homepage

  • The main advantages are clearly marked and complemented by icons.
  • More space was allocated and allocated for the catalogue.
  • Added your own style to the headings.

Product Catalog

  • Now you can get to the catalog through a separate button in the header from any part of the site.
  • View the catalog in a list or table.
  • Convenient filters and important information.
As it was before
Steelracing product catalog after How is it now
Steelracing product card before As it was before
How is it now

Product Card

  • We saved all the content, but grouped it and designed it in a corporate style.
  • The product photo feed is not hidden in the slider.

Added Bright Graphics and Individual Style

  • Dynamic catalog with attractive graphics.
  • Important filters have been highlighted.
  • Illustrations on important buttons make them stand out from the general content.
steelracing

Optimized Everything for Mobile Devices

A website adapted for mobile devices provides a more convenient and pleasant user experience, and better attracts and retains customers. It also improves SEO indicators and increases visibility in search engines.

steelracing mobile

Work Results

We expanded the capabilities of operating and managing an online store by migrating to CS-Cart:

1. Now you can easily add and manage new items, so that the store administrator can handle it himself.

2. The store is completely ready to re-optimize the content.

The new website design creates a pleasant user experience for customers:

3. The hierarchy and balance of elements on the page groups the content so that the search for the necessary motorcycle equipment is simple.

4. Bright graphics and corporate identity immerse in learning and motivate the buyer to convert.

steelracing
Services:
Migration to CS-Cart

We will transfer your website without data loss if the current online store platform is no longer suitable.

Redesign

We will develop a modern selling design taking into account your characteristics and modern requirements.

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post Steelracing: a Complete Update of the Online Motorcycle Store first appeared on Cart-Power.

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