Development - Cart-Power

StomDevice: Enhancing the Online Store Experience for B2B Dental Equipment Clients

Руслан Ханбиков — Mon, 17 Jun 2024 07:44:16 +0000

Enhancing the Online Store Experience for B2B Dental Equipment Clients

StomDevice is an online store specializing in dental products, including professional tools, consumables, and equipment. They offer prompt delivery directly from manufacturers across Russia and CIS countries, with local pickup points available.

Problem and Tasks

StomDevice is a longstanding client for whom we regularly release updates and enhancements to their online store.

Here’s how we improved their platform.

What We Did

Enhanced User Experience through Redesign and Cart Optimization

The main feature of the cart is its integration with the checkout process and the “Live Search” function. This eliminates unnecessary steps and page transitions. Customers can immediately see all selected items, add new ones through the search, and easily proceed to checkout.

Added Documentation, Certificates, and Registration Certificates

Each product now includes necessary documents like brochures, registration certificates, and declarations. These documents verify the quality and safety of the products and provide essential usage instructions.

Customers can see that the dental equipment has undergone necessary inspections and meets the required standards. This transparency is crucial in the medical field where safety is paramount.

Documents are easily accessible in a dedicated section for each product. Expiry dates for declarations and certificates are highlighted to facilitate management.

Detailed Product Information

Specific blocks of information about the brand and country of origin are displayed on the product detail page, catering to clinics that prefer certain brands or manufacturers.

Information on packaging dimensions is provided to help customers estimate shipping costs and plan storage and transportation.

Improved Breadcrumb Navigation

Hovering over breadcrumbs reveals a menu of the corresponding category, simplifying navigation and enhancing user experience. This feature helps users easily switch between categories and brands without losing context.

Sales Statistics

A visually appealing and easy-to-understand sales statistics page allows managers to analyze trends, identify successful and unsuccessful areas, and determine the most effective marketing channels and pricing strategies. This visual appeal also motivates employees to achieve better results.

Results

We enhanced StomDevice’s online store interface to better serve B2B clients, increasing user satisfaction and reducing cart abandonment rates.

Live Search, Improved Navigation, and Detailed Product Information: Simplified the purchasing process.
Leasing Options for Corporate Clients: Increased client loyalty.
Document and Certificate Addition: Verified product quality and safety, reinforcing customer trust.
Enhanced Interface: Helped StomDevice strengthen its market position in dental equipment and attract more clients.

Services Provided

Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs.

The post StomDevice: Enhancing the Online Store Experience for B2B Dental Equipment Clients first appeared on Cart-Power.

RUSHEV – Functional Online Store With a Completely Custom Design

Руслан Ханбиков — Fri, 15 Dec 2023 11:34:30 +0000

Functional Online Store With a Completely Custom Design

RUSHEV is a unique jewelry project that was established in 2010. All products are carefully handmade and produced in limited editions.

The brand is built on the main concept of making everyday life exceptional. On the website, you have the opportunity to customize your own jewelry to complement any style and individual character.

Client problem

The RUSHEV brand stands out for its bold and vibrant character. Each piece of jewelry combines symbolism, uniqueness, and simple design. In the fashion world, accessories should be customized to complement the ensemble. They reflect not only the mood but also the full personality. That’s why all products are handcrafted in limited editions. Moreover, the collection is updated with new hits every 2-3 months.

In order to capture the true essence of the brand and create an appealing appearance, the website showcase was developed using vue.js and connected to the CS-Cart Admin panel via API. However, due to the self-written nature of the solution, it had numerous issues: the checkout process did not function properly, delivery calculations were inaccurate, and all orders had to be manually created in CS-Cart.

Consequently, the online store did not fully function.

Main goals:

We proposed developing our own theme utilizing the native CS-Cart storefront to ensure easy and convenient store management.
This involves customizing and adapting the design of the standard CS-Cart theme for each store page to meet the specific requirements of our customer.

What have we done

Home page

The home page is the face of the company, and in our case, the brand. It plays an important role in the client’s desire to stay on the site and continue searching for products. Therefore, we have integrated important features for the main page:

We included dynamic banners

with the ability to upload captivating videos. In the flow of information, a video is more eye-catching and attention-grabbing than a static picture. Furthermore, videos enhance trust and boost website conversions.

Here the customer can see the most popular hits of jewelry pieces. This allows the client to gain an understanding of the brand’s style and current popular items.

RUSHEV presents a unique offer –

“Create your own jewelry.” By highlighting this opportunity upfront, visitors will be intrigued to explore the site further.

Each category of the main menu on the page is highlighted with a visual

In addition to the standard sticky menu in the header, you can navigate to the desired section of the catalog directly from the main page.

Attractive photos and videos provide further insights.

At the footer, a dynamically changing quote

with color adaptations as you scroll adds a beautiful finishing touch.

Product catalog

The catalog grid is showcased in a unique format. Certain cards are emphasized in size, enabling users to better observe the details of the jewelry while seamlessly scrolling.

Thanks to the “Labels for Products” add-on, admin can customize individual labels for selected jewelry such as “Rushev recommends” or “Nominal”.

You can easily add or remove favorite products with just one click. When you add a product to your favorites, a pop-up will appear, informing you about the jewelry added to your collection.

Within the catalog categories, you can choose the “Gift Certificate” option.

Traditionally, such pages tend to be mundane, featuring standard certificates. However, RUSHEV distinguishes itself with unique packaging and design, highlighted in a dedicated video.

Product page

We redesigned the standard gallery for the product card so that each image is displayed one below the other.
Different variations are available based on the material of the product.
For jewelry that you can assemble yourself, you can not only choose the color of the product, but also add your personal initials.

Checkout and cart

The shopping cart is set up as a pop-up window, ensuring a seamless browsing experience through the catalog and doesn’t distract from browsing it. Additionally, a notification pops up when adding jewelry to the cart.

The checkout process is tailored to the customer’s preferences and is divided into 2 sequential steps: selecting the delivery method and entering recipient details. Both steps are conveniently presented on a single page to convey a swift ordering process. However, progression to step 2 is only possible upon completing step 1.

Delivery is configured in 3 ways, one of which includes visiting the showroom, that is, pickup. To select a pickup point, we have developed a non-standard solution for CS-Cart – integration with the Yandex map. The points on the map are customized to match the brand logo; when selected, additional information will appear. Searching for the desired pick-up point on the map will show available points nearby.

Work Results

1. The website now entirely accepts and processes orders without any manual intervention. The seamless functionality is made possible through the installation and customization of Cart-Power modules, ensuring that the site meets the contemporary needs of our customers.

2. Thanks to the tremendous work of our front-end developer, the site design has been entirely tailored. It bears no resemblance to a typical CS-Cart online store; but, it mirrors the individuality, ideas, and values of each customer. Simultaneously, the administrator has the autonomy to manage design alterations independently.

“Right from the stage of evaluating the layouts, it was evident that this project would be highly captivating, both visually and technically. Such projects are rare on CS-Cart, and we endeavored to fulfill all requirements to the fullest extent by incorporating modern solutions. Undoubtedly, the work brought us immense satisfaction.”

Anastasia Zaraiskaya, Front-End Team Lead

Services:

Front-end Development

We’ll develop an adaptive and cross-browser front-end for a powerful interface and performance of your marketplace or online store on any device.

Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs.

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post RUSHEV – Functional Online Store With a Completely Custom Design first appeared on Cart-Power.

K9 Shop – Store Update and Functionality Improvement

Руслан Ханбиков — Tue, 05 Dec 2023 05:06:37 +0000

K9 Shop — Store Upgrade
and Functionality Improvement

K9 Shop stands out as an online retailer specializing in equipment and products for animals. What distinguishes K9 Shop from other pet stores is its substantial expertise in training dogs, including work with police and intelligence agencies.

With this expertise, K9 Shop is well-versed in understanding the needs of dogs and their owners.

Client problem

We’ve had a long-standing partnership with K9 Shop, providing regular assistance with enhancements and upgrades. This time, the store sought our help not only with platform upgrades but also with redesigning. Furthermore, they encountered challenges with maintaining accounting records and managing other sales channels, such as marketplaces.

Main goals:

Platform upgrade
Store redesign
Implement accounting automation
Enhance Vendiro integration for multi-platform sales

What have we done

1. Upgrade CS-Cart

We regularly upgrade the store, beginning with version 4.1.3, and we have now upgraded it to version 4.16.1 (at the time of composing this article).

Why upgrade your store’s platform?

Add new features and functionality
Speed up your store’s work
Add security upgrades
Maintaining older versions is expensive

2. The website and checkout page have undergone a redesign

The UX design on critical pages like checkout is of utmost significance as this is where conversions take place. Competent UX ensures that users seamlessly navigate from one step to another, ultimately achieving their desired goal. It’s vital for the checkout process to be simple and user-friendly.

We have slightly changed the design of the pages and added a more modern look to them

For some products you can add your own text, for example the dog's name

3. Enhanced integration with Vendiro

Vendiro seamlessly integrates e-commerce platforms with over 70 popular marketplaces in Europe, including Bol.com, Amazon, and Real.de. This solution streamlines pricing, orders, and returns automation. However, the specific catalog upload from Vendiro is incompatible with CS-Cart, leading our client to manage two separate catalogs simultaneously.

Solution:

We made an automatic editor that uploads a file with products once a day, converts it and transfers it to CS-Cart. Also in the opposite direction: the file with orders placed in the store is converted and transferred to Vendiro. This simplifies sales statistics and eliminates duplicates. Now data transfer is carried out completely without the participation of the administrator.

4. Implement accounting automation

The client’s accounting was carried out manually, without the use of automation tools. And there were many difficulties with providing data to the tax office. It was difficult to confirm accounting adjustments for returns.

Solution:

We automatically processed orders once a day, generated paid invoices in PDF format and stored them on the server. When the administrator needs to provide data, he will simply download the required period and provide the data.
To prevent issues with incomplete tax returns, the store generates the required adjustment file each month, considering factors such as delivery, discount purchases, returned items, and paid.

Work Results

The website now offers a seamless customer experience and an appealing visual design.

The introduction of accounting automation saves administrators time.

Integrating the catalog with the marketplace minimizes errors and broadens sales opportunities.

Services:

Redesign

We’ll create a relevant design, renew site structure and make a clear interface.

Upgrade CS-Cart

Upgrade your CS-Cart to the latest version and keep your store in trend.

Functionality Development

Add new capacities to your business. Extend functionality for current needs and fix old bugs

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post K9 Shop – Store Update and Functionality Improvement first appeared on Cart-Power.

Doctomarket – Custom Integration With Alma Payment System

Руслан Ханбиков — Mon, 15 May 2023 06:31:01 +0000

Doctomarket — intergartion
with payment service for BNPL

The Doctomarket marketplace is a niche platform for the sale of medical equipment in France.

Main goals

The cost of medical equipment and apparatus is quite high. In order to make purchases on the marketplace more accessible, it was necessary to introduce payment by installments in several payments.

Our work process

1. Choosing a payment system for BNPL

Buyer interest in Buy Now Pay Later (BNPL) payments in France is growing every year. 78% of shoppers are willing to switch stores to access installment payments.

However, French regulation has its own peculiarities and it is not the easiest market for financial systems. For example, in France there is no unified system for assessing the risk and creditworthiness of the client. In addition, French regulation requires special licenses to offer payment in more than 4 installments.

Alma service appeared in France in 2019. It offers customers offline and online stores 3 payment methods:

payment in 2,3 or 4 payments;
payment in installments from 5 to 12 payments;
deferred payment up to +30 days.

2. Integration Development

There is no ready-made add-on for integrating Alma with the CS-Cart platform at the time of this writing. Therefore, we created a custom one for Doctomarket.
For our client, an installment method for 2,3 or 4 payments was needed.

All necessary information about order details is displayed in CS-Cart to split payments.
The client chooses the Alma payment method and the necessary information about the order is transferred to the payment service from CS-Cart.
After that, the client needs to fill in only a few fields about the bank card data.

In the event that the client changes his mind about making a payment and cancels the selected payment method, he is automatically sent back to the checkout page.

Merchants pay transaction fees through the Alma payment service in full or in installments.
At the same time, the service can independently request additional information if there are any doubts about the reliability of the client, for example, access via API to a bank statement.

3. Display order details and widget

The client does not need to remember about payments, he can find all the information in his profile, section “My orders”. It displays the paid payments, the dates of the next payments and the amounts.

The Alma widget is displayed on every product page. The client immediately sees how much it will cost to pay for the selected equipment in installments for 2, 3 or 4 payments. The widget is also displayed in the shopping cart and at the checkout stage.

Our work results

Thanks to the implemented installment payments:

The Doctomarket marketplace gains a competitive advantage in its niche and increases the conversion rate.

Customers receive a flexible payment system when placing an order.

It is now easier for vendors to sell high-value goods.

Services:

Functionality Development

Add new capacities to your business.

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post Doctomarket – Custom Integration With Alma Payment System first appeared on Cart-Power.

Labebe Boutique Is An Attractive Online Store For Comfortable Shopping

Руслан Ханбиков — Tue, 07 Feb 2023 06:53:20 +0000

Labebe Boutique is an attractive online store for comfortable shopping

The Labebe Boutique online store offers high quality baby products for gentle care and a safe environment.

The main priorities of the company are the trust and recognition of customers. Therefore, Labebe Boutique focuses on natural products, service and fast delivery.

Client problem

The client contacted us with a ready-made design and layout that he wanted to integrate on the site. But the finished layout was not suitable for CS-Cart.
The customer also wanted to improve the functionality in order to create a positive experience of interaction with the site and increase the involvement of buyers.

Main goals:

Implement page layout in accordance with the customer’s design layout.
Improve the functionality of the store for comfortable shopping.

Our work process

#1 Modified the entire layout according to the customer’s design layout

When our developers looked at the layout code, it turned out that it is not suitable for integration on the site:

Firstly, the design layout was different from the finished layout.
Secondly, the finished layout contained static html/css/js files. CS-Cart templates are not just an html page. They consist of blocks with their own properties and data coming from the server.
If we used the customer’s layout, we would get static pages where you can neither add a product to the cart nor set a rating.
Thirdly, the work of the new functionality that the customer wanted to make also had to be combined with the required layout.

As a result, the decision was to make the layout from scratch, but according to the customer’s design.

Also, at the request of the client, we redesigned the fonts so that they fit 3 languages: Russian, Georgian, English. It will now be easy and simple for a user from any country to read and perceive content.

1.1 Attractive homepage

Banners reflect the main advantages and values of the online store: natural and high-quality materials, care and safety, trust and a lifetime guarantee.

Stylized brand page, block with the best products. The ability to immediately go to the catalog of the desired products shortens the user’s path to the moment of making a purchase.

Reviews and questions will help customers make a buying decision faster.

1.2 Catalog and product pages

Catalog sections with attractive covers, the ability to postpone, buy directly from the catalog, filters and sorting, reviews and questions – everything serves for a comfortable interaction with the site.

In the product page, you can ask a question, add it to a comparison, or share a link.

The “Related Products” block will offer alternative items and accessories, which will help increase the average check. The administrator can set preferences based on cost, features, or category.

1.3 Gift certificate page

Gift certificates are placed on a separate page and fixed in the site header.

1.4 Mobile front-end development

The shopping process is comfortable not only on the PC version, but also on any mobile device. All store pages are adapted to any device thanks to responsive web design.

#2 We made the checkout simple and clear

We’ve improved the checkout and made it step-by-step, as this is an important page on the customer’s path to purchase. All required fields are grouped by steps.

Each step is a separate page: Delivery – Contacts – Payment – Confirmation.

The progress bar gives an idea at what stage the buyer is now and how many steps are ahead. Customers know exactly what needs to be done. At the same time, the buyer always has the opportunity to go back a step or postpone the order.

#3 Added a Blog to attract new visitors

A blog on a website is one of the powerful tools for attracting traffic and visitors.

Labebe Boutique is more than just an online store. One of the goals of the site is to become a reliable partner and “best friend” for young parents. Here you can not only find high-quality children’s products, but also ask for advice, get an answer to a question.

The blog provides a structure with customizable categories and sections, search for navigation, time to read.

And so that visitors not only read articles, but also buy, you can attach products related to the topic to publications.

SEO data is automatically generated and new pages are included in the sitemap.

Work results

The individual design of the customer is now made on the site in a high-quality and correct execution.

Now the online store has become a tool that:

Reflects all the benefits of shopping on the Labebe Boutique website.

Helps to find and choose high-quality baby products.

Makes the shopping process simple and comfortable on any device.

Helps young parents to find answers and get help with their concerns.

Customer Feedback

"Working with you is very comfortable! I am very glad that we made the right choice and got what we needed. Thank you very much to you and your team."

Karen Khachaturiani

Services:

Functionality Development

Add new capacities to your business.

UI/UX Design Development

We develop an attractive interface for your store and highlight the brand value.

We will find solutions for everyone

Share your idea and we’ll offer an optimal solution

The post Labebe Boutique Is An Attractive Online Store For Comfortable Shopping first appeared on Cart-Power.

Development - Cart-Power

StomDevice: Enhancing the Online Store Experience for B2B Dental Equipment Clients

Enhancing the Online Store Experience for B2B Dental Equipment Clients

Problem and Tasks

What We Did

Enhanced User Experience through Redesign and Cart Optimization

Added Documentation, Certificates, and Registration Certificates

Detailed Product Information

Improved Breadcrumb Navigation

Sales Statistics

Results

RUSHEV – Functional Online Store With a Completely Custom Design

Functional Online Store With a Completely Custom Design

Client problem

Main goals:

What have we done

Home page

Each category of the main menu on the page is highlighted with a visual

Product catalog

Product page

Checkout and cart

Work Results

We will find solutions for everyone

K9 Shop – Store Update and Functionality Improvement

K9 Shop — Store Upgrade and Functionality Improvement

Client problem

Main goals:

What have we done

1. Upgrade CS-Cart

2. The website and checkout page have undergone a redesign

We have slightly changed the design of the pages and added a more modern look to them

For some products you can add your own text, for example the dog's name

3. Enhanced integration with Vendiro

4. Implement accounting automation

Work Results

We will find solutions for everyone

Doctomarket – Custom Integration With Alma Payment System

Doctomarket — intergartion with payment service for BNPL

Our work process

1. Choosing a payment system for BNPL

2. Integration Development

3. Display order details and widget

Our work results

We will find solutions for everyone

Labebe Boutique Is An Attractive Online Store For Comfortable Shopping

Labebe Boutique is an attractive online store for comfortable shopping

Main goals:

Our work process

#1 Modified the entire layout according to the customer’s design layout

1.1 Attractive homepage

1.2 Catalog and product pages

1.3 Gift certificate page

1.4 Mobile front-end development

#2 We made the checkout simple and clear

#3 Added a Blog to attract new visitors

Work results

Customer Feedback

We will find solutions for everyone

K9 Shop — Store Upgrade
and Functionality Improvement

Doctomarket — intergartion
with payment service for BNPL